Endorsa - Google Review Automation Software

We’ve spent years working with small, medium, and even enterprise businesses across Canada and the U.S. through our former digital marketing agency, Modall Media. One recurring theme across almost every client engagement was this: Google reviews and local SEO always mattered, and they were always a challenge.

Whether it was a small business owner, retail franchise, home services business, or professional services firm, nearly every client asked:

And for years, we did. We created custom campaigns, built one-off automations, and managed everything manually. But it was never scalable—or simple—for our clients. We wanted a better way.

One major catalyst was our work with PizzaForno, a fast-growing automated pizza franchise with over 60 locations. Managing local SEO and reviews at that scale was a logistical challenge. The others solutions out there costed thousands a month, which wasn't worth it.

So we built them a custom ERP system that included a review feature which aggregated all their locations GBPs into a centralized dashboard, streamlining how we monitored and reported on Google profile performance.

That experience showed us firsthand how fragmented and outdated most review management tools were. We saw the inefficiencies. We understood the pain points. And we realized this wasn’t just a PizzaForno problem, it was a challenge for everyone.

Despite being the #1 controllable factor in Local SEO, most businesses struggle with collecting and responding to Google reviews:

• Business owners don’t have time to follow up with every customer.

• Staff forget to ask or don’t know how to.

• Multi-location operations can’t scale review requests.

• No one knows what to say in responses, especially for negative reviews.

Yet the numbers are impossible to ignore:

• 93% of consumers say Google reviews impact their buying decisions.

• 77% won’t even consider a business with fewer than 3 stars.

• Increasing a Google rating by 1 star boosts profile conversions by 44%.

We built Endorsa to solve this once and for all.

Endorsa is a SaaS platform that automates Google review collection and management using customizable SMS and email campaigns, AI-generated replies, and a multi-location dashboard, all designed for business owners with zero technical or marketing experience.

We know people don’t want to manage yet another platform, that’s why Endorsa is designed to be set-and-forget. Integrate your GBP and contacts, and you're all set to collect reviews on autopilot! We’ll notify you by email if something needs your attention.

• Automated SMS & Email Campaigns: “Set-and-forget” review requests that go out automatically to your customers via SMS or branded emails. Set up an integration, and let Endorsa collect reviews consistently for you on autopilot.

• AI-Powered Review Replies: Endorsa crafts intelligent, on-brand responses to Google reviews, so business owners never have to worry about what to say.

• Multi-Location Management: Manage multiple Google Business Profiles in one place, perfect for franchises, agencies, and growing operations.

• Deep Integrations: We built plug-and-play connections to Stripe, QuickBooks, and HubSpot. New customers get automatically added into campaigns, no manual data entry required.

• Smart Contact Merging: Behind the scenes, Endorsa keeps your contact list clean by intelligently merging duplicates across systems.

Businesses are using Endorsa to automate reviews, rank higher, and save valuable time.

Since launching, Endorsa has helped local businesses:

• Quadruple their Google review volume

• Break into the Google Map Pack, driving up to 126% more traffic and 93% more actions than competitors ranking lower.

• Maintain a consistent stream of new reviews, which Google rewards with higher local visibility

As a team of developers and marketers, we built Endorsa to be fast, flexible, and scalable. With a strong focus on real-world usability and long-term growth for our users.

• Frontend: Next.js + React + Tailwind CSS + shadcn/ui + Radix UI

• Backend: Node.js + PostgreSQL

• AI Engine: OpenAI API

• Integrations: OAuth 2.0-powered connections with Stripe, QuickBooks, HubSpot, and Zapier.

• Scalability: Multi-tenant, multi-location, and multi-integration architecture—built to support agencies, franchises, and small businesses alike.

After years of helping dozens of businesses grow through digital marketing, local SEO, and reputation strategy, we knew exactly what tools they needed to succeed. So, we built the one we always wished existed: a platform that makes it effortless to collect Google reviews, boost local rankings, and build trust at scale.

And just as importantly, it’s a showcase of what we can build for our clients:

• Scalable, multi-tenant platforms

• Beautiful, responsive user interfaces

• Seamless third-party integrations

• Automation-driven business outcomes

If your business or brand needs a custom software solution that drives real growth, reach out to our team today!